AR: a new tool for driving the circular economy?

A circular development project in Athens is using augmented reality (AR) to drive public engagement, with the potential to be shared across Europe.
The NextGen demo site in Athens is trialling an AR smartphone app to allow people to go “behind the scenes” of a sewer mining site and engage in the circular economy. NextGen is led by WRE member KWR, and includes other WRE members as partners.
The AR app allows passers-by to see into the sewer mining containers, allowing them to visualise the process. The app includes gamification elements which will appeal to a wider audience, and allow users to learn about the circular economy while playing. This allows for the general public to understand the broad concept of the circular economy and normalise water reuse.
Find out more here.